Link
popularity is an important component of any successful
Internet marketing campaign. Link popularity is a measurement
in terms of quality and quantity of all links related
to your website or other virtual properties on the Internet.
Hyperlinks, better known as "links," are used
to join together two different informational units (websites & web
pages in this case) by utilizing programming markup languages
such as HTML/XHTML/XML. Link popularity measures the
various different link types, link sources, link destinations
and specific link properties. After the link popularity
data is collected a link popularity assessment is performed.
The link popularity assessment presents strategies, recommendations
and implementations to either establish or improve the
effectiveness of your link popularity on the Internet.
There are many different types of links that a link
popularity assessment collects data on; each link type
has a specific purpose, function and use. Link types
such as external links and internal links each have properties
and uses that can improve Internet marketing efforts
and increase the amount of users who visit your website
by a considerable amount. Proper management of link popularity
strategies is a crucial component of achieving and maintaining
a successful Internet marketing campaign.
Proper link management can make all the difference in
your Internet marketing efforts. Link placement, link
characteristics and even the reputation of the website
hosting the link are just a few of the many elements
that must be implemented correctly in order for any link
popularity campaign to be successful. Establishing a
successful link management system for your website can
improve the effectiveness of your Internet marketing
campaign, which in turn drives scores of new Internet
users to your website.
IntraMedia’s link management solution successfully manages
all aspects of your link popularity efforts as well as
integrates link popularity strategies within an Internet
marketing campaign. IntraMedia has been developing successful,
progressive and innovative Internet marketing solutions
since 1999.
IntraMedia offers the complete Internet presence solution,
by integrating compelling web design
with progressive Internet marketing.
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